Serum – it sounds like some sort of magical potion, but I’m pretty sure no one from Lancome or Estee Lauder graduated from Hogwarts School of Witchcraft and Wizardry. Serums are actually a widely used skin care product that some women use instead of or in addition to their regular day and night creams. Is a serum right for you?

Because serums are designed to “treat” a number of skin woes, there are plenty of different reasons women use them. Some are designed to give added moisture, but mainly their purpose is to deliver nutrients or medication deeper into your skin than what a regular moisturizer can do.

Serums are usually made with smaller molecules than moisturizers and lotions, which allows them to sink deep into the skin. This makes them ideal for delivering anti-aging ingredients or those to fight acne. Plus, because can be lighter, serums may be a good option if your skin breaks out from creams.

Hydroxatone makes a fantastic Intensive Youth Serum to reduce the appearance of wrinkles and fine lines and sun damage on the skin. Burt’s Bees also makes a great serum to get skin glowing. The Naturally Ageless Intensive Repairing Serum makes skin softer, smoother and more radiant.

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