Your Beauty Advisor is your “BBF” – Beauty Best Friend , providing you with with the latest and greatest information on skin care, hair care, makeup and wellness.

How To Keep Your Hair Color From Fading In The Summer


When you’re a hair color junkie like me, you know how hard it is to keep your locks looking vibrant and fresh.

But considering how costly it can be to have your hair dyed, it only makes sense to want to prolong the life of your color. So many factors can wreak havoc on your hair – washing too often, washing with the wrong temperature water, and heat styling are just a few enemies of vibrant hair color.

The battle becomes even tougher in summer, though. That’s because we tend to spend more time in the sun and surf, both of which can do a number on your hair.

But the warm weather doesn’t have to mean disaster for your hair color. Here are some foolproof tips for keeping your locks looking fresh and vibrant all summer long.


We all know that we shouldn’t go out in the sun without slathering sunscreen on our face and body. Well, the same principle applies to your hair, especially if you want to prevent color fade. Look for a protective spray or leave-in product that contains an SPF to provide UVA and UVB protection for your tresses. Try the Kerastase Touche Perfection if you have dry, thick hair or the Kerastase Huile Celeste if you have fine locks.

If you’re in a pinch and don’t have a product made specifically for your hair, you can use a little of your usual sunscreen. Just start with wet hair, apply the sunscreen to your palm, rub it between your hands, and apply it to your hair as you would a styling serum.

Get Wet Before a Swim

Whether you prefer to take a dip in the pool or at the beach, a swim can do serious damage to your hair color. That’s because the chlorine in pool water and the salt in ocean water can both dry out your locks and make it fade more easily. To keep your locks looking fresh even when you swim your laps, use fresh water from a bottle or hose to wet your hair before you take your dip. If your hair is already wet, it won’t absorb as much of the chlorinated or salt water so your color won’t fade as quickly. For thick, dry hair, applying a leave-in conditioner such as Alba Botanica Leave-In Conditioner can do the same trick – and hydrate your locks at the same time.

Deep Condition

With the sun, surf, and high temperatures drying out your locks – not to mention the occasional heat styling – it’s important to restore moisture to your hair if you want to keep your color from fading in summer. While your usual conditioner can help, a deep conditioner is a good idea to keep your color looking vibrant and fresh because it hydrates your tresses so the color looks shinier and brighter. The It’s a 10 Miracle Deep Conditioner Plus Keratin is a great option for summer.

Opt for Color Protecting Shampoo

In warm summer weather, it’s a good idea to switch up your shampoo if you’re trying to preserve your color. Instead of your usual formula, choose a color protecting product that can help keep your color bright. If you have blonde hair, opt for a toning shampoo like the John Frieda Everlasting Blonde Color Preserving Shampoo. Brunettes and redheads may prefer a color-depositing shampoo that actually leaves some color behind each time you wash to really keep your hair looking fresh. Try the Tressa Watercolors Shampoo for brunette hair or the Joico Color Infuse Red Shampoo for red locks.

To avoid any mishaps, though, always ask your colorist before you using a color toning or depositing shampoo.

Leave your Comments!


Lauren Stewart
By: Lauren Stewart

Lauren Stewart is a freelancer writer from Michigan. She enjoys writing about beauty, health and fitness! She is passionate about learning new ways to take control of her health and wellness and is a makeup and skincare junkie! You can contact her by emailing